Free 15-minute tracking check · find out what your ads are actually buying · Claim yours
Marketing,
but make it
honest.

AI setup, paid ads, and AI, local and regional SEO for businesses anywhere in the world that refuse to become tech companies. We install it and run it, so you can keep running your business. No jargon, no 12-month lock-ins.

Book the $950 audit See the HEIST Method
META & GOOGLE YOUR WEBSITE YOUR CRM REAL SALE SPILL THE TRUTH ↑ THE LOOP YOUR CRM TELLS THE ADS WHO ACTUALLY PAID
8%

of people click a website when Google answers with an AI summary. Without one, 15% do.

Pew Research, 2025 ↗
45%

of consumers now ask ChatGPT and other AI tools for local recommendations. Last year: 6%.

BrightLocal, 2026 ↗
17.8%

lower cost per result on average when Meta gets server-side data (Conversions API), not just the Pixel.

Meta, 2026 ↗
7×

more likely to qualify a lead when you reach them within the hour.

Harvard Business Review, 2011 ↗
The Rebel Code

Agencies made marketing confusing on purpose. We quit that.

Five rules we put in the contract, so you can hold us to them.

12-month lock-ins90 days, then month to month

If we're not earning it, you can leave. That keeps us sharp.

"Impressions are up!"Cost per real customer

We report the number your accountant cares about. Clicks and likes go in the appendix.

Our account, our dataYou own everything

Ad accounts, pixels, CRM, content. If we part ways, you keep all of it.

AI slopHuman in the loop, always

AI does the grunt work. A person checks everything your customers will see.

Acronym soupPlain English or it's free

If we can't explain it simply, we don't get to bill for it.

Our method

The HEIST Method

Meta's and Google's AI spend your money based on what you tell them. Most businesses tell them nothing, so the algorithm guesses and keeps the change. We pull a heist: your CRM reports every real sale back, so the ads stop wasting budget and go find more people like your best customers.

H

Hunt the leaks

We audit your ads, tracking, CRM and search presence and show you exactly where the money is leaking.

Week 1Book the audit ☞ E

Engineer the tracking

Pixel, Conversions API, Hyros where it fits. Every lead gets a source, every sale gets a value.

Week 2Book the audit ☞ I

Install the helpers

AI follow-up, booking and review requests, set up in your voice and switched on.

Week 3Book the audit ☞ S

Spill the truth

Real sales go back to Meta and Google, so their AI optimizes for money, not form fills.

Week 4Book the audit ☞ T

Top the search

Local, regional and AI-answer SEO, plus a one-page report each month so your team can run it too.

MonthlyBook the audit ☞
Why a heist?

Because the ad platforms are quietly keeping budget you never needed to spend. The biggest steal-back most accounts can make is honest data. When Meta gets server-side data instead of the Pixel alone, advertisers see an average 17.8% lower cost per result. That's before better ads, better offers or better follow-up. Meta, 2026 ↗

Book the $950 audit Or grab the free 15-min tracking check Tracking live in 14 days · 90 days, then month to month
Why now

The rules changed while you were busy

Three shifts, in numbers. Each one is a reason the old playbook of "boost a post and hope" stopped working.

Your competitors already switched

out of 100 small businesses, how many use AI

39used AI in 2024
55use AI in 2025

More than half of small businesses now use AI, and marketing is the top use. Every month you wait, the gap gets wider.

Source: Thryv, 2025 ↗

People ask AI who to hire

out of 100 people looking for a local business

62025
452026

Nearly half of people now ask ChatGPT and other AI tools who to hire. If the AI doesn't know you, you're skipped.

Source: BrightLocal, 2026 ↗

Honest data costs less

average cost for every $100 of results on Meta

That's before better ads, offers or follow-up. The HEIST Method starts here.

Source: Meta, 2026 ↗
Plain-English glossary

Words agencies use to sound expensive

What they mean, in one sentence each. Bookmark this for your next marketing meeting.

JARGON TRANSLATOR 3000
Agency saysLeverage omnichannel synergies
Plain EnglishSho
WANTED
Dead or alive · preferably dead
JARGON

For crimes against plain English, confused clients and bloated invoices. Last seen hiding in agency monthly reports.

RewardA report you can actually read
Pixel
A tiny code on your site that tells Meta or Google what visitors do. Like a store greeter with a clipboard.
Conversions API (CAPI)
The same report, sent from your server instead of the browser, so ad blockers and privacy settings can't lose it.
CRM
Where your leads and customers live. GoHighLevel, HubSpot, Jobber and so on. Your digital Rolodex.
Attribution (Hyros)
Figuring out which ad actually made the sale when someone saw five of them over two months.
Offline conversion
A sale that happened on the phone or in person, reported back to the ad platform so it learns.
GEO / AEO
Getting named in ChatGPT and Google's AI answers. The new "page one".
Google Business Profile
Your listing on Google Maps. For local businesses, often worth more than your website.
Speed to lead
How fast you reply to a new inquiry. Minutes beat hours, every time.
Case files

What happens when the CRM starts talking

One file per specialty. Each shows the spend, the before, the after and exactly what we installed.

Case file · Home Renovation
Case study
Spend · Meta · lead magnet

Custom cabinetry brand, Western Canada

+30%increase in conversions
Sample guidelead magnet campaign on Meta
Minutesfirst follow-up, automated
Every leadfollowed up until they order or opt out

Leads were downloading the sample guide and then hearing nothing for days. We launched a lead magnet campaign around the guide and rebuilt the follow-up automations, so every download gets a fast, helpful sequence that moves them toward ordering samples and doors. Conversions rose 30%.

What we installed: Sample guide lead magnet · Meta ads · follow-up automation · CRM pipeline

Case file · Remote Sales Training
Case study
Spend · $100,000+/mo · Meta

Remote sales academy, North America

41%Before: call show rate
63%After: show rate after re-optimizing
−28%cost per enrolled student
3ad sets cut that only looked good

Hyros showed three 'winning' ad sets produced applications but almost no cash. We moved budget to the ads that enrolled students and sent show events back to Meta.

What we installed: Hyros · CAPI · call-booking sync · setter SMS flow

Case file · Real Estate Teams
Case study
Spend · $5,000 invested

Real estate company, Western Australia

$5Kinvested in ads
$50Kgenerated
10×return on ad spend
3systems: lead magnet, email, Google profile

The team relied on portals and referrals. We launched a lead magnet campaign for local buyers and sellers, built email automations that nurture every lead until they're ready to talk, and rebuilt their Google Business Profile so they show up when people search nearby.

What we installed: Lead magnet campaign · email automations · Google Business Profile

Example ad spend

What could your budget actually buy?

Pick your industry and slide the budget. This is the same back-of-napkin math we run on every first call.

Assumptions for this industry
  • Cost per lead$65
  • Site visits rate40%
  • Signed jobs rate30%
  • Value (avg job)$28,000
  • Suggested range$1,500–$15,000
What that budget could buy per month
Quote requests
62
Site visits
25
Signed jobs
7.4
7.4New customers
$206,769Revenue
51.7×Return on ad spend

Example math, not a promise. Costs per lead and conversion rates are typical starting assumptions we use in planning. Your audit replaces them with your real numbers.

Pricing, out loud

Prices on the website. Scandalous, we know.

Every engagement starts with the Audit. Then take the fix and do it yourself, or hire us to run it.

The Audit$950 one-time

Hunt

  • Ad account review✓
  • Tracking health check✓
  • CRM & follow-up review✓
  • Local, regional + AI search✓
  • Recorded walkthrough60 min
NoteCredited to your Sprint
Book this
Setup Sprintfrom $4,500

Engineer + Install + Spill

  • Pixel + Conversions API✓
  • Hyros (if it fits)✓
  • CRM pipeline cleanup✓
  • AI follow-up + booking✓
  • Offline conversions✓
Note4 weeks, done for you
Book this
Growth Retainerfrom $4,000/mo

Top the search

  • Meta + Google ads, tested weekly✓
  • Local + regional SEO✓
  • AI answer visibility✓
  • Review engine✓
  • One-page monthly report✓
Note90 days, then monthly
Book this
Team Workshop$2,500 / session

Train the crew

  • Half-day, your team3 hrs
  • Your tools, your data✓
  • Written SOPs✓
  • 30-day Q&A✓
  • No slides about 'the future'✓
NoteOn-site or remote
Book this
Ad spendpaid to Meta/Google

Your budget

  • Paid directly by you✓
  • Never marked up✓
  • Suggested minimum$1,500/mo
  • Typical range$3k–25k
  • Billed byThe platforms
NoteWe don't touch it
Book this
Not sure yet?free · 15 min

Tracking check

  • Screen share15 min
  • We look at your tracking✓
  • You get 3 fixes✓
  • Sales pitchNone
  • ObligationNone
NoteBook below
Book this
Your first 30 days

What actually happens after you sign

No six-week "discovery phase". Tracking is live by the end of week two.

Days 1–7

Audit & access

We get read access, find the leaks and agree on what counts as a sale.

Days 8–14

Tracking live

Pixel, Conversions API and CRM stages connected and tested with real leads.

Days 15–21

Helpers switched on

AI follow-up, booking links and review requests running in your brand voice.

Days 22–30

Ads relaunched

Campaigns rebuilt around real sales. First one-page report on day 30.

Industries

Pick your playbook

Every industry has its own version of "a sale" and its own rules. Each playbook shows the funnel, the searches and the budget math for your world.

Home RenovationSpecialty
Hammers
& Leadsfor renovators
See the playbook
Remote Sales TrainingSpecialty
Closers
& Clicksfor sales academies
See the playbook
Mindset CoachingSpecialty
Big Heads
& Heartsfor coaches
See the playbook
Autism & Child TherapySpecialty
Kind Words
& Clear Pathsfor child therapy clinics
See the playbook
Fitness & StudiosSpecialty
Reps
& Receiptsfor gyms & studios
See the playbook
Med Spas & AestheticsAlso serving
Glow
& Growfor aesthetics clinics
See the playbook
Dental & OrthodonticsAlso serving
Smiles
& Signalsfor dental offices
See the playbook
Real Estate TeamsAlso serving
Keys
& Clicksfor agents
See the playbook
Law FirmsAlso serving
Briefs
& Budgetsfor law firms
See the playbook
E-commerce & DTC BrandsAlso serving
Carts
& Cashfor online stores
See the playbook
Event & Wedding VenuesAlso serving
Vows
& Viewsfor venues
See the playbook
Questions

Asked by skeptics. Answered plainly.

Do I have to learn AI?

No. We set it up, and we train your team only on what they'll actually touch. Most owners learn one dashboard and one report.

Can you guarantee #1 on Google?

Nobody honest can. What we guarantee is the work: tracking that's correct, pages built for what your customers search, and a monthly report that shows where you rank and what we changed.

Why show prices on your website?

Because you hate wasting time on calls that end in a number you can't afford. So do we.

Do I need Hyros?

Only if your sales happen weeks after the click, usually over the phone. For most local businesses, Meta's Conversions API and a clean CRM do the job.

Which CRMs do you work with?

GoHighLevel, HubSpot, Jobber, Mindbody, Pipedrive, Salesforce and most others with an API or Zapier connection.

What's the minimum ad budget?

About $1,500 a month. Below that, the platforms can't collect enough data to learn, and we'd rather put your money into search and reviews first.

xX_RobinHood_Xx · Instant Message
xX_RobinHood_Xx has signed on.
RobinHood is typing...
RobinHood is typing...Times in your time zone

Get the free 15-minute tracking check, plus one plain-English email a month on what changed in ads and AI search. No hype, easy unsubscribe.

WASTED AD BUDGET PROPERTY OF: GUESSWORK $$$$$$ $ YOUR BUDGET AVG. STOLEN BACK: 17.8% EXHIBIT A THE HEIST, IN PROGRESS